Congratulations to Aryaka Networks, the most disruptive company in the CDN Ecosystem. Whereas, Instart Logic is the most innovative company in all of the CDN Ecosystem, Aryaka Networks is the most disruptive. What happens to the industry when the most innovative CDN becomes a Software Defined Application Delivery Service, and the most disruptive CDN becomes the dominant B2B CDN Provider that is entering the B2C space? It’s a game changer, and all CDNs must play catch up now, with the exception of Akamai. Aryaka Networks has split the traditional CDN business model into two, B2B and B2C. I’ve been writing about the B2B CDN business model for the last few months, so it’s good to see my predictions coming to fruition.
The B2B enterprise space is dozens of times bigger than the B2C. I’m sure we are going to see B2B CDN Specialist popping up all over the place in the coming year. In other words, there is going to be utter business model chaos in the CDN industry. But chaos equals opportunity and excitement. What is the difference between B2B and B2C CDN, and what are the challenges to CDNs entering this segment? In the B2B world, the systems, applications, terminology, workflows and infrastructure are different, and is what I refer to as the enterprise back-end. In the enterprise back-end environment, the technology being used is Oracle, SAP, RDBMS, Sharepoint, Cognos, ERP, WAN, and so on. In the B2C CDN world, the technology involves HLS, HDS, transcoding, bit rates, http, https, SSL Certs, WAF, streaming, VOD, rules engine, and so on. These two worlds are different requiring different skill sets, different sales teams, different support, etc. CDNs need to think hard and fast when it comes to hiring, because a successful B2C CDN sales team won’t necessarily translate into a successful B2B sales team. More to come in the following days.
